Privacy Policy

Last updated: 10 October 2026

Velora ("we", "our", "the app") is a wellness companion for food, energy and consistency tracking. Because we handle deeply personal information, privacy is a structural part of how Velora is built, not an afterthought. This policy explains what we collect, why, where it goes, and how to delete it.

1. Data we collect

• Account data: your email address and authentication credentials, managed by Firebase Authentication (Google). If you sign in with a social provider, we receive the email and display name that provider shares.
• Profile data: name, age, gender, height, current and goal weight, activity level, health focus areas, dietary preferences and allergens. This is the information you enter during onboarding or in settings.
• Wellness logs: the food, exercise, hydration, weight and meditation entries you create, plus the daily summaries and scores derived from them.
• Photos you choose to analyze: if you use photo food logging, the image you take or select is sent for analysis (see section 3). Images are processed, not stored as a photo library.
• Purchase state: whether you have an active Velora Pro subscription, processed by Google Play Billing and RevenueCat. We never see your card details.

2. What we do NOT collect

• No advertising SDKs. Velora contains none, and your data is never used for advertising.
• No third-party product analytics (no Mixpanel, Amplitude or similar) receiving your health data.
• No precise location data.
• No contact list, no browsing history, no background microphone access.

3. AI processing

Velora's food analysis, workout logging and meal suggestions are generated by Google's Gemini API. Each request carries only the context it needs:

• Logging a meal: the text or photo you provided, your dietary preferences, allergens and health focus areas, and your phone's region setting (a country code such as GB or AE, so portion sizes, units and local food names are read correctly). When you log a meal to today, it also carries how much you have eaten so far today against your daily targets, and the hour, so the tip can be about the rest of your day. It never carries the names of your other meals.
• Logging a workout: your description of the workout and your current body weight, which the calorie-burn calculation needs.
• Asking Meal Studio for a recipe: your request, your dietary preferences, allergens and health focus areas, what you have eaten so far today and your remaining daily targets, the time of day, the cuisines and foods you prefer or have turned down, and the last few messages of that conversation.

• Your name, email address, exact location, age, sex and height are never included in AI requests.
• Velora uses Google's paid Gemini API service. Under its terms, Google does not use your requests to train or improve its models, and keeps them only for a limited time to detect abuse of the service.

4. Where your data lives

Your data is stored in Google Firebase (Cloud Firestore), keyed to your private account ID, and protected by security rules that allow only your authenticated account to read or write it. All traffic between the app and our servers is encrypted with HTTPS/TLS; the app enforces HTTPS-only networking at the operating-system level.

5. Third parties we rely on

• Google Firebase: authentication, database, and crash reporting.
• Google Gemini API: AI analysis of the food text and photos you submit.
• RevenueCat & Google Play Billing: subscription management and purchase validation.

These processors receive only what they need to perform their function. We do not sell your data, ever.

6. Your rights & data deletion

You can view and edit your profile data in the app at any time.

You can permanently delete your account and all associated data from Profile → Delete Account in the app, or by following the steps on our account deletion page. Deletion removes your profile, all logs, snapshots, insights and aggregates from our systems, then removes your authentication account. This is irreversible.

7. Children

Velora is not directed at children and is intended for users aged 16 and over.

8. Changes to this policy

If we make material changes, we will notify you in the app before they take effect. The "Last updated" date at the top always reflects the current version.

9. Contact

Questions or requests: support@veloracoach.com